OpenAI Plans to Launch ChatGPT Advertising Service in Japan
Svmuu News: OpenAI plans to launch an advertising feature for its conversational AI service, ChatGPT, in the Japanese market. The ads will be targeted based on users’ interests during chats. Dentsu and Hakuhodo’s affiliated agencies are expected to handle ad placement and resource coordination for this service, marking a further expansion of the commercialization path for generative AI platforms. According to sources familiar with the matter, the new ad format will be embedded within conversational interactions, allowing ad content to align with users’ real-time conversation topics and interests, thereby enabling more precise content recommendations and commercial conversions. (Nikkei)
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