Svmuu News: The memory supply shortage triggered by AI demand persists, and smartphone manufacturers such as Samsung Electronics, Apple, and Xiaomi continue to face pressure to raise prices in the second half of the year.
According to industry sources, there is an increased likelihood that Samsung Electronics will raise prices for its Galaxy Z8 series—set to be released this month—based on storage capacity. The price of the 256GB base model is expected to remain at approximately 3.05 million won, the same level as the previous generation, while the prices of the 512GB and 1TB models may increase by about 120,000 won each.
This pricing strategy aims to minimize the price increase for the base model while prioritizing price adjustments for higher-capacity models, which are more heavily impacted by memory cost pressures.