Goldman Sachs maintains a cautious outlook on the prospects for China's long-form video and music streaming sectors, reiterating a Sell rating on Mango Excellent Media.
Goldman Sachs' report takes a cautious view on China's long-form video platforms, suggesting that while AIGC may reduce costs in the short term, it faces long-term challenges regarding users' sustained consumption of AI content and the potential for AI content proliferation to erode the competitive advantage of copyrighted dramas. Goldman Sachs maintains a Sell rating on Mango Excellent Media and a Neutral rating on iQIYI. Regarding music streaming, Goldman Sachs points out the disorderly expansion of music production supply in China, with copyright protection and shifting user preferences being key uncertainties, leading to short-term pressure on Tencent Music's subscription revenue.
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Disclaimer: This content reflects the author's personal views only and does not constitute investment advice.
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