The company plans to carry out four core projects in 2027 with K-beauty sellers to secure leadership in the global market
Amazon Global Selling Korea, the local arm of Amazon’s cross-border selling business, unveiled new initiatives on Tuesday at Amazon Beauty in Seoul 2026. The company plans to carry out four core projects in 2027 with K-beauty sellers to secure leadership in the global market, aiming to further expand the presence of Korean beauty companies in the US.
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