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Corporate Treasury
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MicroStrategy’s “Bitcoin” Has Over $10 Billion in Unrealized Losses: Structural Risks and Market Challenges of the Corporate Crypto Treasury Model
As of July 2026, MicroStrategy (now known as Strategy) faced a paper loss of approximately $10.7 billion due to its massive Bitcoin holdings, highlighting the structural risks associated with companies holding crypto assets as their primary reserves.The company’s average purchase price was as high as $75,476, while the price of Bitcoin fluctuated between $62,600 and $64,740. This case has drawn widespread attention to the potential liquidity spiral, high-leverage liquidation risks, and regulatory scrutiny associated with the “digital asset treasury” model during a bear market.
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MicroStrategy’s “Bitcoin” Has Over $10 Billion in Unrealized Losses: Structural Risks and Market Challenges of the Corporate Crypto Treasury Model
As of July 2026, MicroStrategy (now known as Strategy) faced a paper loss of approximately $10.7 billion due to its massive Bitcoin holdings, highlighting the structural risks associated with companies holding crypto assets as their primary reserves.The company’s average purchase price was as high as $75,476, while the price of Bitcoin fluctuated between $62,600 and $64,740. This case has drawn widespread attention to the potential liquidity spiral, high-leverage liquidation risks, and regulatory scrutiny associated with the “digital asset treasury” model during a bear market.
Corporate Treasury
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