Commentators suggest that the Netanyahu government is appealing to the Western right, which is increasingly receptive to its message, by stoking anti-Muslim sentiment. The article cites a study commissioned by the Israeli Ministry of Foreign Affairs, which found that generating fear of "radical Islam" and "jihadism" is the most effective strategy for shifting public opinion. Israel has launched related social media campaigns in countries like Canada, claiming that Muslim immigrants pose a threat to society and are attempting to implement Islamic law.