Kontoor Brands (NYSE: KTB) outlined a five-year growth plan for its Helly Hansen brand, aiming for revenue to surpass $1.1 billion by 2030, representing a 10% compound annual growth rate. The plan also targets approximately $165 million in operating profit and over $500 million in cumulative operating cash flow over the period. U.S. expansion is central to the strategy, expected to generate 60% of Helly Hansen's growth through selective wholesale distribution, doubled e-commerce sales, and increased brand marketing.