According to The Korea Herald, Kia announced that as of November 9, its domestic sales of electrified vehicles in South Korea for 2026 reached 300,048 units, representing a 41.9% year-on-year increase. This metric includes both EVs and hybrid models, rather than pure electric vehicle sales alone. Kia stated that this marks the first time in South Korea that a single automaker's electrified vehicle sales have surpassed 300,000 units within a single calendar year.