Both Bank of America (BofA) and Morgan Stanley have set September 2026 as the target release date for Apple's foldable iPhone, with prediction markets assigning an 81% probability of launch. BofA warns that the cost of foldable displays could pressure gross margins, while Morgan Stanley believes that a product priced above $1,500 would serve as an upgrade catalyst for high-value customers. Analysts' consensus price target for Apple is $331, buoyed by a 23% increase in iPhone sales in China and record first-quarter revenue of $144 billion.