Salesforce CEO Marc Benioff revealed last week on an investor call that the company is allowing enterprise clients to choose their payment model for its AI product, Agentforce, including customized contracts, billing based on AI-driven sales revenue growth, or cost savings from automated customer service, according to an August 30 report by tech media outlet The Information. Benioff stated that customers want to purchase and price in different ways, reflecting the deep uncertainty in software pricing models in the age of AI. Companies like OpenAI and Sierra have also begun offering pay-per-task or outcome-based options. Salesforce's stock has risen approximately 23% since its earnings report last week.