Apple Inc. on Wednesday unveiled its first touchscreen laptop, the MacBook Pro, marking the company's third major product launch under new CEO John Ternus and reversing its decades-long resistance to touchscreen notebooks. The new MacBook Pro features an OLED display and an M5 Pro chip, is thinner and lighter, and comes with an illuminated Apple logo. Ternus stated that this is the first time touch functionality has been introduced to the Mac. This move comes as the laptop market experiences its worst downturn ever, and AI-driven memory shortages lead to rising laptop prices.