Citizens Bank: Forecasts Market Revenue to Reach $10 Billion by 2030
Svmuu News: A recent report by Citizens Bank in the U.S. indicates that prediction markets are growing rapidly. The industry’s annualized revenue has already exceeded $3 billion and is expected to reach $10 billion by 2030, emerging as a new asset class. The report shows that trading volume in prediction markets continues to rise. Market trading volume in January of this year increased by more than 40% compared to December, and remained at a similar level in February, despite the typical decline expected following the conclusion of traditional sports seasons. Analysts believe this trend reflects the transformation of prediction markets from a niche gambling tool into a mature financial market. Citizens Bank believes that growing trading volume, more robust market structures, and the initial participation of institutional investors are key drivers of the industry’s development. Currently, some institutions have begun entering the market as data users and liquidity providers, laying the groundwork for broader institutional adoption. Prediction markets allow traders to price and hedge risks associated with discrete events—such as election outcomes, interest rate decisions, or M&A approvals—reducing basis risk compared to proxy instruments like index futures or options, while providing real-time probability signals. Analysts note that the development trajectory of prediction markets resembles that of early derivatives markets and the digital asset industry, involving a gradual transition from retail-driven liquidity to participation by market makers and institutional capital. Prominent platforms currently include the regulated event contract exchange Kalshi and the decentralized prediction market Polymarket, with the industry as a whole gradually moving toward the mainstream financial system.
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Disclaimer: This content reflects the author's personal views only and does not constitute investment advice.
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