French luxury giant LVMH Group launched a global open day event in Shanghai on Thursday to showcase its exquisite craftsmanship. Meanwhile, Antoine Arnault, founder of the event, emphasized the "special bond" with Chinese customers at a press conference in Paris. This move comes as LVMH faces pressure from sluggish demand in the Chinese market and a backlash stemming from a lawsuit against a local tea company, factors that have collectively weighed on the group's sales performance.